Burmese Translation Services: Expand Into Myanmar with Confidence

Is Myanmar just a destination for tourists and tea lovers? Well, over the past few years, the bustling country in Southeast Asia has slowly become a hotspot for various international businesses. However, entering this market isn’t as easy as some people might think. Certain hindrances stand in the way of brands and native consumers, among which clear communication is the most unique one. Here, we are not just talking about basic communication but also focusing on culture, consumer preferences, and local legal restrictions that foreign companies need to be mindful of before entering Myanmar. Fortunately, brands have an effective solution to tackle these challenges and i.e. Burmese Translation Services.

Any business planning to grow into Myanmar must partner with professional Burmese linguists to ensure effective success. Why? Let’s find out in this blog.

Myanmar Market: Too Big to Ignore

One might think, why should a business expand into Myanmar?

Here’s why:

• The consumer base of Myanmar consists of over 55 million native speakers.
• The projected GDP of Myanmar for 2025 is $67.7 billion, making it an economically growing country.
• The country is a top exporter of essential commodities, including natural gas, gemstones, and agricultural products.
• Several sectors have been booming in Myanmar, such as telecom, tourism, e-commerce, healthcare, and banking.

However, there is a catch: out of the massive population of 55 million, only 2% can speak English fluently. This means that any foreign business trying to enter the country must translate all its content into proficient Burmese. And not simple Burmese—it has to be native, culturally accurate, and trustworthy. And so, professional Burmese translation services become vital, not just for their ability to translate but also to translate into native and culturally accurate translations.

Whether you are a company that needs to submit Burmese legal documents for trade approvals or a tech firm looking for Burmese language localization for an app or software localization, the right linguistic partner would ensure your message reaches the locals efficiently and effectively.

How Burmese Translation Builds Trust and Drives Sales

Professional Burmese translation services don’t just swap the language of the content. They follow a strategic method that help to facilitate accurate and culturally driven communication between consumers and businesses.

Here’s how expert Myanmar language translation agencies help brands to boost their business:

• Builds Deep Consumer Trust: Translated public-facing content that reflects deep cultural nuances shows that a business is committed to serving the consumers, which further strengthens the trust.
• Improves Conversion Rates: Several studies have concluded that non-English-speaking customers prefer to engage with websites that are provided in their native languages.
• Eliminates Misunderstandings: Certified Burmese translators provide highly accurate results that prevent embarrassing (or sometimes even costly) errors in brand communication.
• Strengthens a Brand’s Image: When a brand speaks the local language fluently, it not only wins consumer trust but also enhances market credibility in the region.

Over the past years, social media has proved to be a vital tool for brands to create a lasting presence in a region, be it in Myanmar or elsewhere. Our blog talks about the importance of social media content translation that ensures better and more organic results. Check it out here: Social Media Content Translation: Expert Tips for Higher Engagement!

Why Are Native Burmese Linguists Preferred Over Bilinguals?

If you are planning to expand your business to Myanmar and are thinking about taking help from your bilingual friend, think again!

Native Burmese linguists can capture the subtle cultural elements, local idioms, and preferred tone that catch the consumer’s attention instantly—something that a bilingual cannot do!

Here’s why brands prefer to work with native Burmese linguists:

• They thoroughly understand various regional dialects such as Arakanese (or Rakhine), Intha, and Tavoyan.
• They can localize a brand’s tagline by using native idioms and references.
• They effectively help brands avoid cultural missteps.
• They adapt a brand’s voice (informative, persuasive, conversational) to match the Burmese consumer needs.

Let’s see the following example to know how Burmese translations help businesses establish their presence in Myanmar.

A mid-sized fashion brand from Singapore looking to enter the Myanmar market reached out to a translation agency in Myanmar to localize its website.

This included:

• Landing pages, product names, and descriptions.
• Local payment gateways and currency.
• Return policy, shipping addresses, and other legal details.
• Chatbot support in fluent Burmese.

Soon enough, the brand’s partnership with native localization experts started giving fruitful results.

They saw:

• A 34% increase in conversions in just 3 months.
• A 23% decrease in support queries and complaints.
• A 45% increase in customer retention.
• A positive brand image among local Burmese speakers.

Why did the brand succeed?

Because they paid special attention to the language differences between Singapore and Myanmar and treated translation and localization as a core part of their expansion strategy.

Ready to Enter Myanmar? Don’t Forget Somya Translators!

Your strategy, your goals, your branding—everything needs to be considered before entering Myanmar. Somya Translators, an ISO17100:2015-certified linguistic agency, offers a wide range of Burmese language solutions to help businesses effectively enter Myanmar.

What do we offer?

• Certified Burmese translators with specialized industry experience.
• Burmese script translators who can curate engaging advertisements for your brand.
• Other exceptional solutions that include Burmese language localization for apps, software, and websites, and certified Burmese translation for the healthcare industry.
• Multistep review to ensure high linguistic and cultural accuracy.
• Quick turnaround time that follows every deadline.

So, whether you are localizing an app, translating medical content, or need transcreation for marketing materials, our impeccable Burmese translation services can surely be the blueprint to your success in Myanmar.

Reach out to us today to get a free quote!